Our client are a truly integrated agency - part of a major network, they work
with some of the highest profile clients in the industry. Data is very much
the heart of the business and they have recruited superb talent across Planning
and Analytics to develop deep strategic thinking on behalf of their clients.
The opportunity has now arisen for a Senior Data Analyst to join the agency,
leading on the development of insight and analysis to drive strategy and
optimise customer engagement across Digital and CRM on behalf of a major
automotive client. A Global account, your remit will be across both B2B and
B2C channels, working on both UK & International markets.
We are looking for a Data Analyst with a CRM marketing analytics background who
has a rock solid understanding of data and insight and who is well trained in
SAS Base - in particular propensity modelling (regression, etc). Experience
working on Digital Media channels would be useful but not essential.
The agency can offer the opportunity to work on some industry leading data
products, working at a well renowned agency which has a superb work culture
(and a spectacular view across London!).