| Detailed Description |
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Our client are a full service Media Agency based in the Heart of London. They
are considered a major industry player having won Agency of the Year on a
number of occasions and are recognised as one of the UK's best places to work.
The agency have a superb client base - ranging from consumer entertainment and
telecommunications to fashion, cars, travel and retail.
The agency are now looking to recruit a Media Effectiveness Manager to join
them in their Media Effectiveness team working across a broad portfolio of
projects and clients; delivering key insights for clients through the elegant
use of econometric, time series and attribution modelling.
We are looking for someone with a media effectiveness background, likely gained
within a media agency or media evaluation consultancy. You'll be an absolute
whizz with Excel (pivot tables / vlookups / macros, VBA, etc) and be
comfortable generating dashboards and delivering reports. You'll be comfortable
working on complex statistical models (MMM / attribution modelling, etc) and
are conversant in SQL, Python or R.
Key Criteria:
- Approach problems with intellectual rigour and curiosity
- Media effectiveness / analytics background with solid expertise in
econometrics, forecasting and customer analysis (propensity modelling, etc).
- Well developed communication and relationship building skills
- Experience in statistical model & forecasting tools
- Data visualisation & dashboarding - ideally Tableau / Datorama
- Self motivated with the ability to effectively prioritise
- Comfortable absorbing and disseminating knowledge rapidly and
effectively
This is a superb organisation and opportunity - a perfect role for a media
analyst looking to further develop their management and technical skills,
whilst working on a range of big name clients within a leading media agency
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